Saturday, March 7, 2015

The Best MIX of the 80's, 90's & Today


That would be my coworker, Ardie Gregory, who retired last month as VP/GM of MIX 101.5 - after 30 years in the RDU and BWI radio wars. 

She has received woman extraordinaire accolades during her career, but gender is immaterial. Ardie is one of the best in the business. A fierce competitor and a demanding leader, yet her radio stations always had a family feel. 

Ardie trained all divisions of CBC in strategic selling 25 years ago setting a high standard for professional sales that has endured. She is known as a mentor.

In  the community, MIX's Radiothon for Duke Children's Hospital consistently raises $1mm annually, and Ardie has chaired the Inter-faith Food Shuttle board.

Ardie and I were both with companies acquired by CBC in the 1980's. She was in Baltimore; I was in Richmond. I believe we have a unique appreciation for Capitol Broadcasting Co. owing to that foreign service.

Adios and Godspeed in your well deserved retirement, Ardie!

Ardie gets a hug from WRAL TV's David Crabtree
at her retirement luncheon in February.